Frequently Asked Questions

How to Create a Marketing Plan

  • Start with your business goals and objectives.
  • Understand who you want to sell to.
  • From there decide where that person would potentially find your business. Identify how much that will cost to get in front of them.
  • Estimate how many customers would have to see your advertisement in order to purchase.
  • Calculate how much you’ll make once that sale comes through.
  • Identity whether that channel is affordable for you to acquire your customers
  • Define what tasks need to be completed in order to operate that campaign
  • Set clear measurements of whether the campaign was successful
  • Once the campaign is over, update and revisit your plan