We provide custom digital marketing strategy for SaaS Companies

Standout from other tech companies in a competitive software industry.
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About the industry

At Loop, we specialize in SaaS marketing, understanding the nuances that make SaaS products unique in the tech landscape. In the competitive world of SaaS companies, it’s essential to transcend mere software feature listings and to demonstrate their real-world applications and benefits, ensuring your services stand out. We not only aim to enhance your website’s visibility in search results but ensure that when potential clients search for SaaS solutions, your offerings are prominent.

Our approach goes beyond traditional advertising; we develop focused ad campaigns specifically tailored for the SaaS market, targeting the right audience to maximize impact. What sets us apart from other marketing firms? Our deep understanding of the SaaS industry is reflected in our bespoke marketing strategies. We’re not just about promotion; we’re committed to enhancing your customer onboarding process and unlocking additional value from your existing user base.

Through our comprehensive SaaS marketing strategies, we aim to elevate your product as a top choice in the market and drive your business’s growth. Trust Loop to navigate the SaaS marketing landscape, positioning your product at the forefront of your industry.

Do you qualify for CDAP funding?

The Government of Canada has outlined four mandatory criteria for eligible applicants:

Canada-Wide Access

Qualifying businesses must be incorporated at the national or provincial level; or be a Canadian resident sole proprietor.

For Profit Companies

Only privately-owned for-profit entities may be considered.

Under 500 Employees

Maximum 499 full time equivalent employees (FTEs).

$500,000+ annual revenue

At least $500,000 and not more than $100 million in revenue in one (1) of the past three (3) tax years.

Start Your Digital Adoption Application

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How It Works

We leverage our digital marketing experience, creative talent, and process development expertise to build marketing strategies that deliver. In the ever-changing landscape of online marketing, our team blends the science and art of powerful storytelling, strategy, and seizing opportunities with actionable insights to guarantee you a competitive edge against your competitors. Our experience and expertise in crafting data-driven, targeted and consumer-based strategies enable us to serve clients in a wide array of industries.

Application

Check your eligibility and apply for the grant. Submit your application to the Government of Canada for participation in the Canadian Digital Adoption Program (CDAP).

Approval

Once your application has been approved you will be able to select Loop Strategic Marketing as your digital advisor.

Initiation and Planning

Once your application is approved and your deposit has been received, Loop will initiate the project and schedule a kickoff session to begin your digital marketing strategy. This includes defining goals, objectives, timelines, and resources required for the project.

Consultation and Discovery

In this step, Loop will work closely with you to understand your business and identify areas for improvement. This may involve analyzing your existing digital infrastructure, assessing your needs and competitors.

Recommendations

Based on the insights gathered during the consultation and discovery phase, Loop will provide you with recommendations for improving your digital capabilities. This may include suggestions for website optimization, online advertising, search engine optimization, social media marketing, and other digital marketing strategies.

Project Handover and Closure

After the recommendations have been presented and agreed upon, Loop will hand over the project to you or your team. This includes providing any necessary explanation ensuring you understand how to follow through on your next steps

Submit Report for Reimbursement

Once the report has been completed and approved, you will submit a report to the government for reimbursement of the costs associated with the project.

Frequently Asked Questions

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