Social Media Marketing
Build your business in a trackable & cost effective way.
Social Media Marketing For Your Business
Social Media is a powerful marketing tool that can help your business reach and interact with your customers in a meaningful way. It can be a cost-effective way to build your brand, develop customer relationships, and make both on and offline sales. Social media platforms are constantly evolving, and today you can use them to do amazing things such as:
- Raise brand awareness
- Drive traffic to your website
- Encourage customers to visit your physical location
- Schedule appointments
- Learn about your services
At Loop Marketing, we are experts in SMM (Social Media Marketing), and can help develop the ideal strategy that will work for your business.
Is Social Media Marketing right for your business?
Many of our clients often bring up this question, and the short answer is yes. And no. Many companies don’t know how to develop a real digital strategy, and can waste precious time and money on campaigns that do not produce results. Worse still, is the fact that there are many social media “agencies” that want to sell you a Facebook or Instagram page, without actually understanding your business and its needs. We at Loop take pride in the fact that we only give you what you need – if an agency is trying to push a platform on you before even learning about your business, it could be a warning sign that they might not be acting in your best interests.
Let's see what you're working with
Tell us a bit about your business, and we will give you a few tips, tricks, and recommendations on the house.
Why Partner With Loop?
Get only what you need
We will ONLY recommend a social media package if we feel that you could see a real return from it.
Audience building
We specialize in building and establish lasting relationships between brands and potential customers on social media. To achieve this, we post branded and targeted content and also engage with your followers.
Customized Ads
We run branded campaigns on most popular social media platforms such as Instagram, Facebook, LinkedIn, Twitter, Snapchat, YouTube, and and show them to your ideal customers.
Lead Generation and Retention
Our social media marketing strategies are designed with lead generation and retention at their core — eventually, users who engage with your brand can into paying customers.
Tips for an Effective Social Media Strategy
Not sure where to get started with social media? Here are some handy tips:
Plan your content in advance
Use calendars, do your research, check up on your competitors, and brainstorm ideas that will help you reach your audience effectively.
Quality Matters
Carefully curate your posts, as grainy images and spelling mistakes are a quick way to tell your prospective customers that you do not pay attention to detail
Be Consistent
Your fonts, images, colours, and messages should stay the more or less the same over various platforms
Choose the Right Platforms
Typically, use Instagram for visual or physical products, LinkedIn for B2B, and Facebook for consumer brands and casual audiences
Measure Performance
Most platforms have built in analytics, don't forget to leverage them to decide what types of content resonate with your audience the most
Have an Emergency Plan
Everyone has a voice on the internet, and many times, people voice their concerns on social media - have a plan on how to deal with it when it happens to you
